How many touchpoints should you settle with for your customer journey map? Is there the optimal number? Let’s figure it out together.
Customer Journey Mapping may seem to be a technique for improving existing products. Well, not quite so. CJM can help you a lot when designing products and services from scratch! And here’s how you do it.
Creating a CJM just to put it on a shelf is a bad idea. You customer journey maps must be acted up, maintained properly and updated all the time. Let’s have a look at what you should do so your maps don’t collect dust somewhere in a drawer.
There are so many ways to screw up when doing customer journey mapping. You don’t want that. Let’s see what pitfalls you should avoid to take the best out of CJM.
What should be taken into consideration when analyzing a customer journey map? In this post, we’ll give you seven things to check when doing customer journey mapping.
Customer journey mapping looks like a great technique. From the first glance, it might look too good to be true. So… are there any alternatives to CJM? Let’s figure it out.
What exactly does CJM help you accomplish? Why is there a need for doing customer journey mapping in the first place? We got you 6 good reasons how CJM can help your business. Read on!
Making a CJM sounds like a great idea, but… where to get data from? In this post, we’ll try to analyze the most popular sources of user data that can be used for your customer journey maps.
Customer journey mapping is the new black in the world of UX. You might have heard a lot about it. It might be that someone pushes you to try it. Before you do, read this post – there is a chance that you don’t need CJM. Though it’s very unlikely.