Category: Personas

What Are Persona Alternatives?

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Are there any alternatives to making a persona? We have URS, Empathy maps, and User stories…but are they really good alternatives? Let’s see.

Good Personas vs. Bad Personas

good vs bad walter white

How to create truly powerful user personas that will awaken empathy and help you create better services? And how to avoid common mistakes when creating personas? In this post, we’ll answer this question and some others along the way.

3 Killer Wins of Using UX Personas

UX personas

So much ado about these personas. Why do you want to use them? Well, there are many reasons and benefits. Today, we’ll look at the main 3 of them.