Updates: CJM Templates, Projects Drag’n’Drop

February 23, 2017

We've made a few nice tweaks to UXPressia. Such moving stuff around the dashboard and a new refined CJM Templates…

Start Off on the Right Foot with CJM

February 20, 2017

Customer Journey Mapping may seem to be a technique for improving existing products. Well, not quite so. CJM can help…

3 Killer Wins of Using UX Personas

February 16, 2017

So much ado about these personas. Why do you want to use them? Well, there are many reasons and benefits.…

How Not To Put CJM on the Shelf

February 13, 2017

Creating a CJM just to put it on a shelf is a bad idea. You customer journey maps must be…

Holiday Beta Updates: Personas & New Dashboard!

January 28, 2017

Ho ho ho! The New Year 2017 just knocked at our door and that holiday whoop-de-do is just starting to…

Top 5 pitfalls when doing Customer Journey Mapping

January 18, 2017

There are so many ways to screw up when doing customer journey mapping. You don't want that. Let's see what…

Se7en things to look at when journey mapping

January 8, 2017

What should be taken into consideration when analyzing a customer journey map? In this post, we'll give you seven things…

Happy New Year from UXPressia

January 3, 2017

Dear members of UXPressia family, We’ve been working insanely hard for the last few months skipping brunches and lunches so…

Hit the touchpoints, Jack

December 30, 2016

When you hear about customer journey mapping, it's hard to skip the word "touchpoint". It comes up quite often. What…

Good, better, the CJM

December 28, 2016

Customer journey mapping looks like a great technique. From the first glance, it might look too good to be true.…

The 6 targets you will hit with CJM

December 13, 2016

What exactly does CJM help you accomplish? Why is there a need for doing customer journey mapping in the first…

Take it personally, it’s not just business

December 8, 2016

What are personas? Why would you want to create them? In this article, we're going to dive into the concept…

5 reasons why CJM might not be the weapon of your choice

October 27, 2016

Customer journey mapping is the new black in the world of UX. You might have heard a lot about it.…