The #1 Excel alternative for journey mapping

Set up a collaborative space to work on your CX assets as a team. Create visually appealing, detail-rich maps and personas with no special tech or design skills. Take your mapping to the next level.

UXPressia vs Excel as a customer journey mapping tool

Everything Excel has for your customer journeys, and more

Unlike Excel, UXPressia is a tool dedicated to creating maps and personas. The interface and functionality are made to provide you with the best experience at every stage of the process.

A single online hub for multiple customer journey maps. Plus, there is a team library: store and reuse images, icons, touchpoints, channels, and other files and components.

Designer-quality documents as an output. Employ the visual power to tell compelling stories and impress stakeholders with your presentations.

A birds-eye view for all mapping initiatives across every level of the hierarchy. Set custom statuses, assign ownership, and track progress at a glance.

Map sections for different kinds of content: images and mockups, graphs and charts, videos, etc. View all the data you need from one place.

Dedicated functionality makes it easy for all users to visualize and track CX metrics performance and connect metrics with relevant journeys and personas.

100+ free templates for different domains, product types, and use cases speeding up your mapping process.

Moving from mapping to action planning and implementation is easy by assigning responsibilities, creating tasks, and setting deadlines inside the platform.

Tabs, spreadsheets, and files scattered across different folders or drives.

Extra time and effort to make a map or persona look presentable, coherent, and illustrative.

Siloed documents with no apparent connections, statuses, or person in charge.

Links that take you outside of your document whenever you want more information than plain text or numbers.

Configuring metric visualization and tracking with commonly used features and connecting them with journeys and personas can be challenging.

Excel currently offers no persona or customer journey map templates.

It takes time to proceed to the action part of the mapping project as it usually involves another software.

A customer journey map done in Excel is good for internal documents that you iterate. But you can’t really show it to other stakeholders and departments, especially low-tech people. One wrong move, and you end up with a really long spreadsheet that’s painful to look at. Exporting or presenting the finished map in UXPressia is a completely different story.

— A quote from the interview with a Principal Engineer from a bank

Don’t want to leave your documents behind? Just take them with you

Create an account with UXPressia, and in a few simple steps, import the data and structure from your journey map Excel template.

Importing Excel customer journey maps to UXPressia

The difference between UXPressia and Excel documents

The same customer journey map in Excel and UXPressia don’t really look alike. See it for yourself:

Customer journey map created in a professional tool

Create documents that lead to actions

Focus on the content of your maps instead of trying to make an okay-looking Excel journey map template;
Collaborate and share customer, user, and buyer journey maps with marketing, sales, and other departments;
Track progress within the tool, create tasks, and watch over their implementation.
Reuse CX insights across maps and personas without copy-pasting them from one document to another.

Customer journey map sections in a specialized tool

Give your mapping assets a sophisticated look

Use charts and graphs to visualize data; keep track of processes and channels; show interactions between personas; bring every customer touchpoint into focus; and portray customer personas' emotions.
Create your own CJM template and share branded documents and map examples across the organization.

An example of a professional-looking journey map

Join 380,000+ customer experience enthusiasts

UXPressia is not just a platform — it’s a community of CX-minded people. Best practices and helpful tips are embedded all around you.

Expert blog

Learn best practices and success stories from journey mapping practitioners.

Learn more UXPressia blog

Cheat cards

Print-ready PDF cards for workshops and individual brainstorming sessions.

Learn more Download cheat cards for journey mapping

UXPressia Academy

Self-paced online courses to guide you on the fundamentals of journey mapping.

Learn more Take a self-paced journey mapping course

Choose UXPressia to make a difference

Use a professional journey mapping tool and enjoy the benefits that boost productivity and make a difference for your team