In our updated CJM template, we visualized the whole employment lifecycle from a job seeker perspective.
In a world of continuous product discovery and market exploration, businesses are doing experiments as they allow them to test and validate ideas at the quickest. And when it comes to choosing which experiments to run, human nature wins the day — the decisions are usually based on people’s inner confidence in being right in […]
Meet the new cheat cards deck for customer journey stages. Download them for free and use every time you work on a map.
Check out our new template — a conference customer journey map — to learn how to ensure the best possible customer experience at your event.
There’s no simple answer to the question, “Who should own customer experience at an organisation?” In this post, Amy Scott discusses this question in detail.
In our updated template, you’ll find a journey of a busy 51-year-old woman who hasn’t examined her health for a while.
Have you ever wondered why customers choose one retail store over another? What makes them leave and never come back? Is it an unsuitable location, a bad name, high prices, or a small assortment?
We’re going to give you an idea of how mobile users choose apps. In our updated template of mobile app user journey map, you’ll find a customer journey of a John, a high-school student.
UXPressia Academy is an online educational platform that takes you through all the steps you need to master the customer journey mapping framework.