The success of an email marketing campaign depends on how well you know your customers. Here are 5 ways to align your marketing campaign to your personas.
5 Ways to Align Marketing Campaign to Your Personas
Customer Experience and Service Design Blog
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Touchpoints and Channels in Customer Journey Mapping
Touchpoints and channels are crucial elements of a customer journey, but they get mixed up during actual mapping. Let’s clarify the difference between them.
Update: Substages on CJMs
Add substages to the stages of your customer journey maps and customize the colors of stage titles and its background.
Update: Accent Color & Market Size in Personas
The new feature lets you add an accent color to your and bring in some analytics to your persona by setting its personality type and evaluated market size.
A look back at 2018, and ahead to 2019
2018 has been a busy year for UXPressia. In this New Year post, we’d like recap everything that’s happened this year and share our plans for 2019.
We’re a Hot Vendor in Customer Journey Mapping
We’ve been recognized as a Hot Vendor in Customer Journey Mapping 2018 by Aragon Research. Let’s take a moment to celebrate this.
Moments of Truth in Customer Journey Mapping
What are moments of truth in customer journey mapping? Let’s look at some examples and how you can find those moments of truth for your product or service.
Update: Live Integrations for CJM via Embed Code
The embed code section for CJM and personas tools lets you pull live data from external resources and keep them updated automatically.
5 Web Design Mistakes to Avoid with a Customer Journey Map
It’s hard to find out what your customers want out of your website. Here are 5 mistakes to avoid by using a customer journey map. Free CJM template inside.
