How to map customer journey in B2B? In this post, we’ll learn key differences of B2B customer journey mapping on a real-world example.
B2B Customer Journey: The Ultimate Guide + Template
Customer Experience and Service Design Blog
Case Study: Insurance Journey by Sathya from Majesco
In this case study , Sathya Sethyraman shares his experience with UXPressia and how our platform helped his company increase productivity and performance.
Jobs to be Done Is The New Personas?
There’s been a lot of hype about Jobs To Be Done lately. Many claim that JTBD can replace personas. But no, they cannot. So let’s find out why.
Case Study: Student Journey by Paula Goncalves from Geekie
Background The power to learn is the key to any transformation. And as the Success Manager at Geekie, my mission is to make sure we deliver the best learning experience possible. Geekie is an adaptive educational platform designed for teachers and students. Here, we’re trying to get students excited about the school through personalized learning. […]
User Persona vs. Buyer Persona: Key Differences
What is a buyer persona and a user persona? Is there any difference between them? In short, there is. But is it big enough for you to care? Let’s find out.
Case Study: Yana Mowat from Ambergreen
A story from Yana Mowat from Ambergreen where she tells about how UXPressia helped her map student journey, save a lot of time and impress their new client.
Customer Journey Mapping Guide in 1 Picture
Looking for a visual guide into Customer Journey Mapping? Look no further! 😉 We’ve made this nice infographic for all of you who prefer pictures over text. Enjoy!
Case Study: Maya Grossman from Colu
An interesting case study from Maya Grossman of Colu. Maya tells of her experience with UXPressia and how CJM Online saved her time and effort.
Update: Better Personas Name Generator and Copying Projects
A new UXPressia release is here and it features a better personas name generator, copying projects as well as a few visual improvements in CJM online.
