Anastasia Schebrova

Chief Experience Officer at UXPressia

Meet UXPressia’s AI Journey Assistant

Learn how the AI Journey Assistant can help you accelerate your journey mapping by updaing the map, finding patterns, generating…

February 2, 2026

Connect your maps and personas with business KPIs

Learn how to use our integration with Google Sheets to pull CX, business, and other metrics to your maps and…

February 13, 2025

Journey mapping sources for beginners: a compilation

Looking for helpful sources to get started with your journey mapping project? Look no further! We've got a perfect compilation…

June 19, 2024

Creating a Persona — a step-by-step guide with tips and examples

Wanna create a persona? Let's do it together, one step at a time. This comprehensive walkthrough will serve as your…

January 20, 2024

Make customer journey maps visual

Why make customer journey maps visual when you can just use an excel spreadsheet? There's a longs list of whys.…

December 11, 2023

What a customer journey map repository is and how to build one

Creating a customer journey map repository is a critical step toward successful customer journey management. Learn what it is and…

November 7, 2023

How to build a customer empathy map (example + template)

When it comes to creating products and services that customers love and keep returning to, building higher levels of empathy…

July 24, 2023

How to run a customer journey mapping workshop

Are you ready to take your customer experience strategy to the next level? Then you need to check out our…

October 11, 2022

Multiple Personas on one customer journey map

We used to think 1 persona was enough for a CJM. If journeys are similar, why have more maps? Let's…

September 30, 2021