Guides

Consumer pension journey: Enhancing experience at every step

In this blog post, you will learn the specifics of a pension journey, key stages, and the proven ways to…

November 28, 2024

Enhancing customer experience in logistics: strategies for improvement

Discover how to improve customer experience in logistics through real-time tracking, last-mile delivery optimization, and customer journey mapping. Learn actionable…

October 15, 2024

A winning SaaS customer journey: From signup to success

Discover how to map the SaaS customer journey from awareness to renewal. Learn effective strategies, key stages, and insights to…

September 17, 2024

New event: Watch a journey map come to life in real time | Oct 1

Want to master customer journey mapping? Join our October 1 webinar for a hands-on session where we'll create a journey…

September 10, 2024

How to create a buyer persona: the ultimate guide

Learn how to create a buyer persona that drives real results. This ultimate guide covers everything from understanding different persona…

August 28, 2024

Journey mapping sources for beginners: a compilation

Looking for helpful sources to get started with your journey mapping project? Look no further! We've got a perfect compilation…

June 19, 2024

How to make customer journey maps actionable

What to do with a journey map once you finish it? In this post, we'll find out how to make…

June 7, 2024

Retail customer journey: Definition, stages, examples, templates

Learn what a retail customer journey is and explore its stages. Discover how to create a customer journey map for…

May 17, 2024

New event: One Map, Multiple Journeys | May 29

That's the return of our highly requested webinar on multi-persona journey maps. Register now not to miss it out!

May 15, 2024

Customer experience in the banking industry: 3 ways to improve

Explore the importance of customer experience in the banking industry and learn how to enhance it with effective management strategies.…

April 11, 2024

How to create a marketing persona

Learn what is a marketing persona, why is it important, how to build and use your personas in marketing. Dive…

April 9, 2024

Customer experience in the retail industry: How to measure and improve

Explore the importance of customer experience in the retail industry and learn how to measure and enhance it effectively. Discover…

March 28, 2024