Insights

New event: journey mapping in healthcare marketing on June 10

Published by

Different types of journey maps help us understand audience needs, plan for a more effective future experience, and help frontline marketers successfully execute integrated omnichannel programs. 

On Thursday, June 10, Colin Brogan, Creator of the Talkin' CRM Podcast and VP Customer Experience at Havas Life New York, will show how different types of journey maps help to understand audience needs.

You will learn how to:

🔸 Build an effective journey map;  

🔸 Create a foundation for the better future experience;

🔸 Successfully run marketing campaigns.

To illustrate his words, Colin will use a real case related to healthcare marketing and will take you through the process with a composite example drug launch aimed primarily at healthcare providers.

❓ You would also have a chance to ask your questions during the Q&A session.

📹 Register even if you doubt you can join us live and we’ll send you the recording of this event.

Katerina Kondrenko

Experienced content creator with a passion for research, French bulldogs, and British cats. Katerina has an economics degree but prefers letters to numbers. She has been exploring different audiences for popular culture projects, was involved in the creative development process, and now she’s playing in the CX field.

Share
Published by