Empathy Map

An empathy map is a simple way to organize what you learned from user interviews so it doesn’t sit forgotten in a research doc. The articles here cover how to build them, when to use them alongside personas and journey maps, and how to run empathy mapping workshops that change how your team thinks about users.

Level up your mapping with Chunks  | June 18

Are you tired of drowning in a sea of customer experience data, struggling to navigate through various sources, and duplicating…

June 4, 2024

Tag-based dashboard: New, handy, all yours 🎉

Are you ready to try our new tag-based Dashboard and benefit from it? The read the basics and enjoy your…

September 12, 2023

Why use empathy maps in B2B and how to do it step by step

Let's talk about empathy mapping in general and how to use it in B2B cases in particular. Michelle Spaul, a…

March 12, 2021