Personas

What are persona alternatives?

Are there any alternatives to making a persona? We have URS, Empathy maps, and User stories...but are they really good…

December 29, 2022

A comprehensive guide to stakeholder mapping in UX

Want to learn what stakeholder mapping is, when do you need it, and how to create a stakeholder map? Read…

December 21, 2022

Case study: improving financial services customer experience as a team

How can CX specialists spark interest for customer experience mapping among other teams? Read this case study for an unusual…

December 20, 2022

Understanding end-to-end museum visitor experience (+ free map template)

Learn how to visualize and improve your museum visitor experience with journey mapping using this guide and a free, downloadable…

December 2, 2022

Persona vs. market segment: (not so) common ground

Having a large audience, it's hard to adjust your offering to all at once. That's when customer grouping comes into…

November 22, 2022

🌟 Your UXPressia Black Friday deal is here

Get your special gift from the UXPressia platform during Black Friday and your customer will thank you next year.

November 16, 2022

Social media customer journey: from follower to brand advocate

Wanna turn your followers' social media customer journey into a pleasant adventure?Read this post and you will—with our tips, tricks…

November 10, 2022

Demystifying accessibility & inclusion through personas | Nov 16

Fancy joining a fireside conversation with a researcher and a designer to learn how personas can help you create accessible…

November 1, 2022

How to map a car sharing customer journey + free template

Do you want your clients to enjoy car sharing customer service provided by you? Build a car sharing customer journey…

October 6, 2022