How can CX specialists spark interest for customer experience mapping among other teams? Read this case study for an unusual approach to journey mapping, or rather, a very traditional one: an actual map on the wall.
Having a large audience, it’s hard to adjust your offering to all at once. That’s when customer grouping comes into play. You may narrow your focus by segmenting the market or turning it into personas. Which way to choose? Read the article and decide.
Wanna turn your followers’ social media customer journey into a pleasant adventure?Read this post and you will—with our tips, tricks and a ready-to-go template.
Fancy joining a fireside conversation with a researcher and a designer to learn how personas can help you create accessible and inclusive products and services? Sign up!
Do you want your clients to enjoy car sharing customer service provided by you? Build a car sharing customer journey map, using our tips and templates.