Touchpoints

Digital customer journey — the ultimate guide

How is a digital customer journey different from a traditional one? What metrics should a busines track at each stage?…

January 22, 2025

Customer touchpoints: what they are, how to identify them + examples

What is a customer touchpoint? Explore customer touchpoints’ examples and learn how to analyze and manage them effectively in your…

December 28, 2023

Patient journey mapping: what it is, its benefits, and how to do it

Discover what is patient journey mapping in healthcare, its benefits, stages, and touchpoints. Learn how to create a patient journey…

December 11, 2023

Touchpoints and channels in customer journey mapping

Touchpoints and channels are crucial elements of a customer journey, but they get mixed up during actual mapping. Let's clarify…

August 23, 2023

Moments of truth in customer journey mapping

What are moments of truth in customer service? How do you identify, recognize, and map them for your customer journeys?…

February 9, 2023

New event: UXPressia platform updates: Team Library, Feb 17

Learn how to use Team Library in UXPressia, a customer journey mapping and personas creation tool.

February 4, 2022

Give voice to your comments, use shared document library, and more…

See what the new release has brought to us: audio comments, the Document library, reactions & dot voting, and other…

January 26, 2022

Hit the touchpoints, Jack

When you hear about customer journey mapping, it's hard to skip the word "touchpoint". It comes up quite often. What…

December 30, 2016