Using customers’ online shopping behavior in e-commerce

January 31, 2024

Learn what customers' online shopping behavior is, why to use it in e-commerce marketing. Learn about different consumer behavior types…

How to create a user persona

January 23, 2024

Welcome to the fascinating world of user personas. Our comprehensive guide is designed to take you through the intricacies of…

How to create a marketing persona

January 15, 2024

Learn what is a marketing persona, why is it important, how to build and use your personas in marketing. Dive…

Webinar: Journey mapping activation with ​Jim Kalbach | January 25

January 9, 2024

Ready to jumpstart your year with some amazing insights and knowledge? We have the perfect opportunity for you! Circle January…

What is the buyer journey? Definition, stages, and examples

January 4, 2024

Explore the stages and significance of the buyer journey. Learn how to optimize the buyer journey and see templates.

What is user experience? Definition, benefits, examples

December 27, 2023

Dive into the world of user experience to grasp its meaning, benefits, and key elements. Gain insights from real-world examples…

Make customer journey maps visual

December 11, 2023

Why make customer journey maps visual when you can just use an excel spreadsheet? There's a longs list of whys.…

Patient journey mapping: what it is, its benefits, and how to do it

December 11, 2023

Discover what is patient journey mapping in healthcare, its benefits, stages, and touchpoints. Learn how to create a patient journey…

Unraveling the power of multi-persona journey maps | December 12

December 5, 2023

Join our free webinar to learn the what, why, and when of multi-persona journey maps on December 12.

Customer touchpoints: what they are, how to identify them + examples

November 27, 2023

What is a customer touchpoint? Explore customer touchpoints’ examples and learn how to analyze and manage them effectively in your…

How to map a SaaS buyer journey + free template

November 23, 2023

Can you tell whether your SaaS users are satisfied or accumulate negative impressions to burst and leave you next month?…

Black Friday deal: 30% off on our annual Pro plan! 🎉

November 21, 2023

UXPressia's Black Friday deal is here! Enjoy a 30% discount on its Pro annual plan. Use the coupon code UXPBFDEAL30…

Free event: Best practices for creating data-driven journey maps | Nov 22

November 14, 2023

On November 22, join a free webinar to learn how to create data-driven journey maps.