Personas

How to create a buyer persona: the ultimate guide

Learn how to create a buyer persona that drives real results. This ultimate guide covers everything from understanding different persona…

August 28, 2024

Journey mapping sources for beginners: a compilation

Looking for helpful sources to get started with your journey mapping project? Look no further! We've got a perfect compilation…

June 19, 2024

Level up your mapping with Chunks  | June 18

Are you tired of drowning in a sea of customer experience data, struggling to navigate through various sources, and duplicating…

June 4, 2024

Use Chunks to organize your CX insights

Meet our big update — CX Chunks. This new functionality makes experience data management and journey mapping a breeze.

May 27, 2024

Customer behavior in retail stores: Why businesses should care

Explore the significance of understanding retail customer behavior for businesses. Learn about buying behavior patterns and stages, discover how to…

May 21, 2024

Retail customer journey: Definition, stages, examples, templates

Learn what a retail customer journey is and explore its stages. Discover how to create a customer journey map for…

May 17, 2024

New event: One Map, Multiple Journeys | May 29

That's the return of our highly requested webinar on multi-persona journey maps. Register now not to miss it out!

May 15, 2024

How to create a marketing persona

Learn what is a marketing persona, why is it important, how to build and use your personas in marketing. Dive…

April 9, 2024

AI secrets for faster and smarter journey mapping

AI-powered tools can enhance the journey mapping process, streamline it, aid in ideation. Read more in our new article.

March 13, 2024