Travel & Tourism
Travelling and tourism are all about enjoying new moments and having unforgettable experiences. But the travel customer journey has changed dramatically over the last few decades — it’s no longer a simple process with a few stages like reading a brochure, visiting a travel agency office, and booking a tour. The journey is much more complex today as customers research and convert via multiple channels and devices.
To stay in the game, you have to win the hearts and minds of your customers, passengers, and visitors. Journey mapping can become your secret weapon in this endeavor. Building a travel customer journey map, you will be able to truly understand your customers and how you can make their experience with your company or service better.
Feel free to grab our CJM templates for travel and tourism to jump-start your journey mapping project.
- Learn more about UXPressia CJM Builder
- Online events to learn more about CJM building techniques
- Learn how to create effective and robust journey maps with the CJM Fundamentals course
- Idea generation strategies – free card desk
- Airline customer experience – report by Deloitte
- Mapping the hotel guest journey
- 4 tips for breathing life into your customer journey maps by Noz Urbina
- How to run a customer journey mapping workshop
- Make customer journey maps visual
- All (8)
- CJMs (8)