Insights

Free event: Best practices for creating data-driven journey maps | Nov 22

On November 22, join a free webinar to learn how to create data-driven journey maps.

November 14, 2023

User persona vs. buyer persona: differences and a free template

What is a buyer persona and a user persona? Is there any difference between them? In short, there is. But…

November 12, 2023

Strategic journey mapping: case study-based tips

Interested in diving deeper into the world of strategic journey mapping with a case study from Percy Rose, Head of…

October 26, 2023

Free event: Accelerating journey mapping with AI | Nov 7

Join a webinar with Noz Urbina, where he will share a unique and proven methodology that leverages AI to create…

October 24, 2023

Free event: Transforming EX insights into impact | Oct 26

Discover ways to translate your employee journey data into an actionable plan.

October 12, 2023

New event: Unlock customer loyalty via strategic journey mapping | Sept 19

Wanna learn how to unlock profitability through strategic approach to customer journey mapping? Join this online event.

September 5, 2023

Touchpoints and channels in customer journey mapping

Touchpoints and channels are crucial elements of a customer journey, but they get mixed up during actual mapping. Let's clarify…

August 23, 2023

AI customer journey mapping prompts for ChatGPT

AI journey mapping can help you speed up your customer experience activities. Curious to learn how? Read our new post…

August 17, 2023

User research for beginners: best courses and books

Finding valuable learning sources may be a challenging task for a user research beginner. In this post, we collected online…

August 4, 2023

Banking experience: from complaints to praises

Wanna discover the renowned bank's remarkable turnaround regarding their banking experience? Chantel Botha from BrandLove shared the three magical steps…

July 27, 2023

New event: How to build actionable personas with AI | Aug 9

Do you want to create personas faster and more efficiently? We'll show you how to do it with AI.

July 25, 2023

Customer-centric impact maps: insights from Debbie Levitt 

Wanna unravel the world of customer-centric impact maps through the lens of Debbie Levitt's expertise? Read this article.

July 6, 2023