CJM Template for Retail (Food)



Our second favorite F word is Friday. The first one is Food. But what kind of F-words are flowing through customers’ heads when they are buying groceries at your store? Flawless UX? First-class service? Fine selection? Or something radically different?

Don’t just hope for the best. Be the best. Get to know what your customers think and want - create customer journey map with this fine customer journey template for retail.

To create this map template, we analyzed a lot of retail businesses and the UX they offer, gathered a significant number of other journey maps and flavored them with many years of studying user experience. Get it for free, fill it with insights using our customer journey mapping tool and make your store a five-star place and its UX flawless.

And to take the most out of UXPressia CJM Online tool, feel free to schedule a live demo with the team!

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Map's Persona

Olivia Clarke, 32, GB

Married, one child. Works in healthcare. Medium income. Drives to shop once a week by car. 

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Retail (Food)

Maps we based on

Links to help you

Our blog to help you start with CJM: https://uxpressia.com/blog/

How groceries, food retailers can keep up with restaurants: https://www.retailcustomerexperience.com/articles/how-grocers-food-retailers-can-keep-up-with-restau...

Why customer service is still vital in the supermarket price war: http://www.eptica.com/blog/why-customer-service-still-vital-supermarket-price-war

Future of Retail Industry – How to Create Magic For Your Customers: http://www.globalchange.com/future-of-retail-food-industry-grocery-stores-hypermarkets-convenience-s...

6 Ways Food Retailers Can Use Customer Experience Data: http://www.progressivegrocer.com/departments/technology/6-ways-food-retailers-can-use-customer-exper...

Five of the most exiting digital innovations in grocery retail: https://www.clickz.com/grocery-retailers-focus-on-innovation-to-drive-customer-experience-new-report...