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CJM for B2B

by UXPressia


Mapping a B2B Customer Journey is a handful - there are so many variables to keep in mind that it becomes overwhelming.

A B2B Customer Journey is often a lot longer than a B2C journey. B2B customer journey have specific stages and touchpoints that you have to understand in order to make successful products and services.

To help you deal with this complexity, we created a free B2B customer journey map template that has all default stages and sections you will need to start mapping ASAP.

And to take the most out of UXPressia CJM Online tool, feel free to schedule a live demo with the team.


  • B2B
  • B2B buyer journey

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CJM for B2B
CJM for B2B