Creating CJM is a challenging task. It’s not just about doing it right. Sometimes your CJM gets so complicated that it is impossible to fit it into one map.
How to create truly powerful user personas that will awaken empathy and help you create better services? And how to avoid common mistakes when creating personas? In this post, we’ll answer this question and some others along the way.
Creating a CJM just to put it on a shelf is a bad idea. You customer journey maps must be acted up, maintained properly and updated all the time. Let’s have a look at what you should do so your maps don’t collect dust somewhere in a drawer.
There are so many ways to screw up when doing customer journey mapping. You don’t want that. Let’s see what pitfalls you should avoid to take the best out of CJM.
What should be taken into consideration when analyzing a customer journey map? In this post, we’ll give you seven things to check when doing customer journey mapping.
Dear members of UXPressia family, We’ve been working insanely hard for the last few months skipping brunches and lunches so you can enjoy the brand new Dashboard and Personas. And trust us, you are getting them all with a nice red bow on top. All we want from you is a pinch of patience as […]
When you hear about customer journey mapping, it’s hard to skip the word “touchpoint”. It comes up quite often. What are these touchpoints and why is there so much ado about them? We got an answer and it’s right in this post.