Imagine being able to have real conversations with your personas — simulating interviews, brainstorming product ideas, testing marketing strategies — all without waiting for access to real customers, instantly as soon as you have a question to ask or idea to discuss.
Now, with AI-powered Persona chat, that’s exactly what you can do 🎉
When to use the chat
We've prepared some use cases for your inspiration:
🗨️ Preparing for customer interviews
Practicing customer interviews can be tough, especially when real interactions are hard to come by for different reasons.
In healthcare, for example, patient research can be sensitive, while there’s limited access to decision-makers in the B2B domain. This is where our AI-powered chat can step in, helping you simulate these conversations.
Use it to practice asking effective questions, interpreting feedback, and refining your approach to confidently step into real interviews.
💡 Product development and brainstorming
Gathering feedback from real customers early in the ideation phase is often challenging. With our AI persona chat, you can simulate your target audience and gain insights into their needs, pain points, and how your product can address them.
Plus, the chat can generate creative, unexpected ideas that you and your team might not have considered, helping you validate concepts early and set the stage for deeper conversations with real users.
⚖️ Validating your marketing strategies
Want to know if your messaging hits the mark? Test your value propositions, copy, or ad concepts with personas representing your core customer segments. Quickly see how different personas respond to your marketing ideas, helping you fine-tune your strategies before launching them to the market.
🗺️ Building customer journey maps
Visualizing your customer journeys from scratch can feel overwhelming. But you don’t have to start with a blank page. Ask your personas to walk you through their experience with your service, step by step, to create a rough draft of the journey map. This way, you will have a solid foundation to validate and refine with real customers later on.
Ready to bring your personas to life? Start chatting now to unlock deeper customer understanding and spark creative breakthroughs.
