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Tanya Levdikova

New CJM Template: Christmas Customer Journey Map

Ho ho ho!

Christmas is crawling nearer with every second, no matter whether you are ready for it or not.

It is not only the season full of joy, happiness, and magic but also full of excellent opportunities to get more customers aboard and encourage them to stay with you forever, delivering them an incredible experience every step of their journey.

This Christmas season, the holiday spirit overwhelmed us, and we came up with a special gift for you — a Christmas customer journey template

We built the map around Liam Smith, a 6-year-old boy. He who writes a letter to Santa, calls Santa’s hotline, prepares his home for Santa’s arrival, tries to catch Santa while he delivers gifts, and eventually unwraps his gifts with the family. And there’s a miracle at the end of the story.

Would you like to know the whole story in detail?

P.S. UXPressia team wishes you a UX-ceptional Christmas and a very happy New Year! 

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