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Katerina Kondrenko
Experienced content creator with a passion for research, French bulldogs, and British cats. Katerina has an economics degree but prefers letters to numbers. She has been exploring different audiences for popular culture projects, was involved in the creative development process, & now she’s playing in the CX field.
“User flow” and “User journey” are quite similar terms and there is lots of confusion going on between them. Let’s clear out what each of them is used for, and whether those can be combined to boost your user experience.
Discover what is patient journey mapping in healthcare, its benefits, stages, and touchpoints. Learn how to create a patient journey map for improved experiences.
Interested in diving deeper into the world of strategic journey mapping with a case study from Percy Rose, Head of Customer Success Strategy at Hewlett Packard Enterprise? Well, you’re in luck because this article is exactly what you’ve been searching for.
Touchpoints and channels are crucial elements of a customer journey, but they get mixed up during actual mapping. Let’s clarify the difference between them.