Introducing our latest feature – the AI personas generator! Now, your insights can turn into a full-fledge persona with just one click. And that’s not all…
Integrate Azure DevOps work items into your map
New event: Customer-centricity in impact mapping: Delta CX’s approach | June 7
How to use psychographic segmentation to better understand your customers
Do you really understand your customers? If you’re not using psychographic segmentation, you may be missing out on valuable insights into your customers’ behaviors, preferences, and motivations. Read this article to explore what psychographic segmentation is, how it differs from demographic segmentation, and how you can use it to create more effective marketing campaigns.
Forrester’s recognized leader in journey-centricity shares their insights
New dash to manage, new ways to share
How to present customer journey maps
Achieving service excellence: Corporate banking customer journey mapping
Unsure if your corporate banking customer journey is exceptional? Fear not, for there is a foolproof method to put it to the test. Discover the secrets to evaluating and optimizing your customer journey, ensuring that every step of the way is a delightful experience for your valued clients. A ready-to-go template included.