Introducing our latest feature – the AI personas generator! Now, your insights can turn into a full-fledge persona with just one click. And that’s not all…
Empower your personas with AI magic ✨
Experienced content creator with a passion for research, French bulldogs, and British cats. Katerina has an economics degree but prefers letters to numbers. She has been exploring different audiences for popular culture projects, was involved in the creative development process, and now she’s playing in the CX field.
Integrate Azure DevOps work items into your map
Upgrade your journey management capabilities and enhance the appearance of your service blueprint with our new features.
New event: Customer-centricity in impact mapping: Delta CX’s approach | June 7
In Delta CX’s approach to impact mapping, the crux of the process revolves around a singular concept—putting customers’ problems at the forefront, from which all impactful decisions are made. Wanna learn the details? Come in…
How to use psychographic segmentation to better understand your customers
Do you really understand your customers? If you’re not using psychographic segmentation, you may be missing out on valuable insights into your customers’ behaviors, preferences, and motivations. Read this article to explore what psychographic segmentation is, how it differs from demographic segmentation, and how you can use it to create more effective marketing campaigns.
Forrester’s recognized leader in journey-centricity shares their insights
Wanna transform your company’s approach to customer experience? Become journey-centric with insights from Kindred’s former Head of CX…
New dash to manage, new ways to share
We’re thrilled to announce that our dashboard just received a superpower upgrade and we’ve made sharing projects with your team or clients more convenient in some ways. Eager to learn the details? Read the post.
How to present customer journey maps
Whether you’ve been presenting customer journey maps often or this is your first time, this post will give you specific tips on how to make the most out of your next CJM presentation.
Achieving service excellence: Corporate banking customer journey mapping
Unsure if your corporate banking customer journey is exceptional? Fear not, for there is a foolproof method to put it to the test. Discover the secrets to evaluating and optimizing your customer journey, ensuring that every step of the way is a delightful experience for your valued clients. A ready-to-go template included.
How to build actionable customer journey maps: expert opinion
Stop guessing with customer journey maps! Our latest article, based on insights from CXO of Delta CX, Debbie Levitt, delivers expert guidance on creating maps that drive action. Let us be your compass to effective journey mapping.
