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Katerina Kondrenko
Experienced content creator with a passion for research, French bulldogs, and British cats. Katerina has an economics degree but prefers letters to numbers. She has been exploring different audiences for popular culture projects, was involved in the creative development process, and now she’s playing in the CX field.

Measuring churn and preventing customer loss

Measuring churn is the first step on the road to reducing customer loss, enhancing retention level, and revenue. To learn why bother at all, how to calculate customer churn and what to do next, read our new article.