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Katerina Kondrenko

Katerina Kondrenko
Content Writer @ UXPressia

New event: mapping a buying journey for complex offerings


Everything changes. The way customers buy is no exception. Mapping a Buying Journey can help to grasp it and come up with a successful strategy for sales, marketing, and service.

On Thursday, April 22, Martyn Lewis, Founder and CEO of Market-Partners Inc., will share his experience in this field.

Mapping buying journeys

At our free online event, we’ll cover the following matters in detail:

  • How to approach a particular market's Buying Journey;
  • Fatal mistakes and good examples of mapping a Buying Journey;
  • How to use a mapped Buying Journey for a go-to-market strategy;
  • How you can positively change the market's Buying Journey;
  • And many, many other things.

A special post-event bonus: Martyn will also send out a quick reference guide.

Also, we'll have enough time for a Q&A session and sharing practices. Be ready to ask your questions 😉

Don't hesitate to register even if your Thursday, April 22, is all booked, we'll send you the recording.

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