We all are deeply saddened, devastated, and heartbroken by the news we read and hear every day, all the violence and suffering that is taking place in Ukraine.
We used to think 1 persona was enough for a CJM. If journeys are similar, why have more maps? Let’s see why & how you should use multiple personas for CJM.
Want to improve your interviewing skills? All you need is to practice in the right company of experts and like-minded people. So you’re invited to the 2-day Power of Interview workshop.
