In our new whitepaper, we cover the specifics of journey mapping in banking and finance. Read it to learn common challenges, see map examples, and get expert tips.
On Tuesday, March 30, join our 4-hour online workshop to learn and practice nine unique strategies for generating actionable ideas on how to improve your customer experience, product, or service.
Let’s talk about empathy mapping in general and how to use it in B2B cases in particular.
Michelle Spaul, a customer experience consultant at Delta Swan, shares five steps to empathy mapping in B2B.
