Let’s talk about empathy mapping in general and how to use it in B2B cases in particular.
Michelle Spaul, a customer experience consultant at Delta Swan, shares five steps to empathy mapping in B2B.
Learn how customer journey mapping for SaaS can help you provide effective onboarding to your users. Great examples of successful SaaS services are included.
Meet our new car insurance customer journey map template with multiple personas. Check it out to get an idea of what your customers go through during their journeys and get some insight about improving their experience.
Join our 4-hour workshop on Wednesday, February 24, to master the customer interview techniques, sharpen your interviewing skills, and learn how to get valuable insights that you can use.