The success of an email marketing campaign depends on how well you know your customers. Here are 5 ways to align your marketing campaign to your personas.
Customer Experience and Service Design Blog
Update: Substages on CJMs
Add substages to the stages of your customer journey maps and customize the colors of stage titles and its background.
Update: Accent Color & Market Size in Personas
The new feature lets you add an accent color to your and bring in some analytics to your persona by setting its personality type and evaluated market size.
A look back at 2018, and ahead to 2019
2018 has been a busy year for UXPressia. In this New Year post, we’d like recap everything that’s happened this year and share our plans for 2019.
We’re a Hot Vendor in Customer Journey Mapping
We’ve been recognized as a Hot Vendor in Customer Journey Mapping 2018 by Aragon Research. Let’s take a moment to celebrate this.
Update: Live Integrations for CJM via Embed Code
The embed code section for CJM and personas tools lets you pull live data from external resources and keep them updated automatically.
5 Web Design Mistakes to Avoid with a Customer Journey Map
It’s hard to find out what your customers want out of your website. Here are 5 mistakes to avoid by using a customer journey map. Free CJM template inside.
Update: Presentation Mode
Presenting your customer journey map or persona the right way is just as important as creating this artifact. Your presentation is the key in selling your idea to the client or other stakeholders. And having a way to present it online without printing or “PowerPointing” is sometimes a life-saver. Especially, when last-minute changes kick in. 🙁 Meet the Presentation Mode…
Update: Mixpanel Integration for CJM Tool
KPIs are what make effective journey maps. With UXPressia, you can now integrate your customer journey maps with Mixpanel to get automated real-world data.