Customer Experience and Service Design Blog

How Not To Put CJM on the Shelf

Yuri Vedenin

Yuri Vedenin

bookshelf

Creating a CJM just to put it on a shelf is a bad idea. You customer journey maps must be acted up, maintained properly and updated all the time. Let’s have a look at what you should do so your maps don’t collect dust somewhere in a drawer.

Holiday Beta Updates: Personas & New Dashboard!

Yuri Vedenin

Yuri Vedenin

christmas-tree-cjm

Ho ho ho! The New Year 2017 just knocked at our door and that holiday whoop-de-do is just starting to cool off. Throughout the whole year, elves from UXPressia have been busy as a one-legged striker during the Super Cup. We’ve been making something really special. And we do have something to show for it. […]

Happy New Year from UXPressia

Yuri Vedenin

Yuri Vedenin

happy-new-year-from-uxpressia

Dear members of UXPressia family, We’ve been working insanely hard for the last few months skipping brunches and lunches so you can enjoy the brand new Dashboard and Personas. And trust us, you are getting them all with a nice red bow on top. All we want from you is a pinch of patience as […]

Hit the touchpoints, Jack

Yuri Vedenin

Yuri Vedenin

cjm-steps

When you hear about customer journey mapping, it’s hard to skip the word “touchpoint”. It comes up quite often. What are these touchpoints and why is there so much ado about them? We got an answer and it’s right in this post.