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Insights

Fresh thinking on CX, UX, personas, and customer journey mapping: trends, research, and analysis worth your time.

Journey Mapping Talks on July 28: Experience Mapping

UXPressia is holding a free online event dedicated to experience mapping. Join to know more about experience maps and get answers to your questions about experience mapping.

Kristina Margulets

July 21, 2020March 5, 2025

Meetup on July 23: Journey Mapping In Healthcare

UXPressia is continuing a series of online healthcare journey mapping meetups. Three experts will share insights from their experience and answer questions.

Kristina Margulets

July 20, 2020March 5, 2025

Live interview on June 30: patient journey mapping

Join us to listen to a live interview with our friend, Ilonka Coenraad, the Founder of Patient Journey Lab, who will tell about patient journey mapping and approaching design from a patient’s perspective.

Kristina Margulets

June 29, 2020March 5, 2025

Live Interview on June 22: Journey Mapping in Healthcare

Come join us on Monday to listen to a live interview on journey mapping in healthcare.

Tanya Levdikova

June 19, 2020March 10, 2025

How to use customer personas

There is a lot of talk going on about the importance of using customer personas in journey mapping. Here are a few examples of how to use customer personas.

Dan Nagornov

March 19, 2020September 6, 2022

How often should you update a customer journey map?

We know one-off customer journey maps are no good. But how often should you update your customer journey map? Get 5 proven strategies in this article.

Arthur McCay

March 6, 2020November 24, 2022

Top 6 things to keep next to a journey map

Here is what can you show next to a journey map that is not the entire persona, but still gives enough background for your map.

Dan Nagornov

April 5, 2019March 10, 2025

6 cases when you need to create an impact map

When should you create an impact map? This technique is simple, yet so powerful, has many applications and we’ll try to uncover most of them in this post.