Today, we are all obsessed with the experience of the customer. However, few seem to care about employee experience. This makes no sense whatsoever as employees are no less of a driving force for our business than our customers. Let’s see how we can change this!
Touchpoints and channels are crucial elements of a customer journey, but they get mixed up during actual mapping. Let’s clarify the difference between them.
AI journey mapping can help you speed up your customer experience activities. Curious to learn how? Read our new post about AI-powered journey mapping.
Finding valuable learning sources may be a challenging task for a user research beginner. In this post, we collected online courses and books where you will find all the necessary info to get started.
Wanna discover the renowned bank’s remarkable turnaround regarding their banking experience? Chantel Botha from BrandLove shared the three magical steps that restored its glory (backed up with the results). We tuned those into this article. Enjoy!