Have you ever built journey maps with multiple personas? Visualizing interactions between different personas on the same map can help you get valuable and even unexpected insights that you wouldn’t obtain by mapping out separate journeys for each persona.
Read the interview with Arcelia De La Rosa to learn about her experience of transitioning to CX, its pitfalls, the easiest part of the career change, and her advice to all who think about switching their career to CX.
UXPressia 4.38 is out! Check out the new features: global font settings, font settings for CJM stages, substages, and section titles, a new CJM section, and more.
Home24 implemented the design thinking methodology to increase their customer satisfaction and shared some insights about improving customer experience in e-commerce.
