Unmatched customer experience takes you to the top in the growing e-commerce market. Customer journey mapping in e-commerce helps you step up your CX game.
How can CX specialists spark interest for customer experience mapping among other teams? Read this case study for an unusual approach to journey mapping, or rather, a very traditional one: an actual map on the wall.
How do you create an accurate student journey with multiple campuses, faculties, and dozens of unique interactions and experiences to cover? Start with this case study.
What is customer loyalty, and why is it important? How do you evaluate and improve it? And where does journey mapping come into play? Read on to find out!
The markets, economy, and customers’ spending habits keep changing. But one thing stays the same: the power of journey mapping. This post covers the fundamentals of building customer journeys, with tons of expert tips and how-to’s.