Customer Journey

Customer journey mapping turns scattered touchpoints into a clear picture of how people experience your product or service. These articles cover the full lifecycle, from running research workshops and scoping the map to acting on findings, measuring impact, and keeping the map updated over time.

Creating PowerPoint presentations from UXPressia

Learn how to create PowerPoint presentations from maps and personas you build in UXPressia.

Anastasia Schebrova

May 31, 2021May 20, 2026

New event: building customer journey maps in UXPressia

Discover the benefits of building and designing customer journey maps and personas in UXPressia.

Katerina Kondrenko

May 25, 2021March 6, 2025

New template: telecom customer journey map

Not everyone’s happy with their providers. Want people to choose you? Check out our new template for a telecom customer journey and map yours. And don’t miss a bonus which is an impact map for a telecom company.

Katerina Kondrenko

May 19, 2021August 17, 2023

New template: first-time gym visitor journey map

Did you think about the way gym visitor journey mapping has changed due to the new reality? We did, and the result of our speculation is out for you to use.

Katerina Kondrenko

May 7, 2021August 17, 2023

The Team Library and experience section upgrade

Our May platform updates are out! Meet the Team Library and the upgraded experience section in the Customer Journey Mapping tool.

Tanya Levdikova

May 5, 2021November 24, 2022

New template: remote employee journey map

Here’s our new remote employee journey template for you to explore, use, and change. Check it out to deeper understand what many of today’s employees go through and get some ideas about enhancing their experience.

Katerina Kondrenko

April 29, 2021February 2, 2023